We are an agency who works for the development of the Performing Arts, founded by Catalina Lugo, with more than a decade of experience in this field from different fronts, which has given the tools and knowledge to design and set up high quality events, converging the needs of the stages, artists and audience.

We are specialized in management and booking of musicians for Latin America.

Catalina Lugo

Arts Administrator of the Faculty of Economic Sciences of the University of Buenos Aires, for more than 10 years she has been working inside Latin America Performing Arts Industry, hand by hand with artists like Frankie Jazz (Tour Management · Press Management · General Management), Los Cocoa (General Management), Orquesta Filarmónica de Bogotá (Pedagogical Project), Orquesta Filarmónica de Medellín (Artistic Programming).

On the producer's side, participating in the organization and development of two versions of the Bogotá International Classical Music Festival where they had artists such as Staatskapelle Halle, Wiener KammerOrchester, Guy Braunstein, Julian Rachlin, among others; and also with Teatro Mayor Julio Mario Santo Domingo where we received artists like Wiener Philharmoniker, Israel Philharmonic Orchestra, Julieta Venegas, Carla Morrison, Esperanza Spalding, StaatsOper Hamburg, English National Ballet, Gustavo Dudamel, to name a few.

She participated in a audience research for Teatro Colón of Buenos Aires, made by the Cultural Obersvatory of her Alma Mater, which gave her important information about the preferences, needs and expectations of the audience that attends this type of scenarios.


Graduated from the Music program with an option in Entrepreneurship from the Universidad de los Andes, with a diploma in Management and Promotion of Cultural Rights from the University of Buenos Aires (UBA) and an Official Master's Degree in Cultural Management from the University of Barcelona (UB).

He is an expert in cultural entrepreneurship and cultural management and administration processes such as planning, coordination and monitoring for the promotion, circulation and execution of activities and projects mainly for the music sector. During his professional and academic career he has been linked as a cultural manager, teacher, consultant and lecturer in different public and private institutions such as Salvi Foundation, Teatro Mayor Julio Mario Santo Domingo, Uniandinos Cultural Center, Débora Arango School of Arts, Faculty of Administration of the Universidad de los Andes, the Music Management of the District Institute of the Arts - IDARTES, the Master's and Specialization program in Cultural and Creative Management of the Sergio Arboleda University of Bogotá, among others.

He is currently a consultant for the Cultural and Creative Industries sector of the Vice Presidency of Business Strengthening of the Bogotá Chamber of Commerce and director of The Project Cultural Management; company specialized in artistic concert programming and consulting for agents and artists linked to the music sector.


Graphic Designer from the University of Bogotá Jorge Tadeo Lozano (UTADEO), Specialist in Cultural Heritage Management from the Faculty of Architecture, Design and Urban Planning of the University of Buenos Aires (FADU - UBA) and Master in Cultural Administration from the Faculty of Economic Sciences from the University of Buenos Aires (FCE – UBA).

Throughout her career she has worked in various areas of design, especially in editorial, branding and content development for social networks. Also, she has experience as a research teacher in the area of ​​visual communication, initially at the FADU - UBA, where she participated in the group “Cartographies of social graphic design in Argentina”, led by María Ledesma. She has also served in this role in universities in Colombia such as UTADEO, the Minuto de Dios University Corporation and the National Unified Higher Education Corporation.

She currently works as a university professor and independent creative designer in the area of ​​branding and illustration.

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